Giulia Verzeletti graduated in Corporate Communication at Milan University.
She starts dealing with Marketing Automation and Inbound Marketing in a specialized agency, in which she deals with the creation of different automation strategies for multiple companies. Among her activities there are Buyer Personas study, sales funnel and competitor analysis supporting the creation of strategies for all the Lifecycle Journey stages. Going on with study and testing, she starts granting training and courses for companies and for post-diploma schools, always about Marketing Automation strategy. She’s been working for two years in an automotive company in which she plans and practically handles and executes the Marketing Automation and CRM strategy, dealing with planning, targeting, execution and reporting of the activities.
