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Who we are

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ATHENAEUM

  • Faculty
  • Departments
  • Teachers and other academic staff
  • IULM Communication School

IULM network

  • IULM World
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Acknowledgements

  • Honorary degrees
  • Master ad honorem
  • Teacher awards
  • Student Awards

Recruitment

  • Recruitment Teachers
  • Research Grants
  • ASN

Bachelor programs

  • Arts and Cultural Events
  • Communication, Media and Advertising
  • Corporate Communication and Public Relations
  • Fashion and creative industries
  • Languages, Culture and Digital Communication
  • Mediation, Interpreting and Intercultural Communication
  • Tourism, Management and Culture

Master's Degree Courses

  • Art, Valorization Strategies and the Market - Dual Degree
  • Artificial Intelligence for Business and Society
  • Fashion Communication and Luxury Strategies
  • Hospitality and Tourism Management - Dual Degree
  • Marketing, Consumer Behaviour and Communication
  • Strategic Communication
  • Television, Cinema and New Media
  • Translation, interpreting and digital communication

Master & executive education

  • University Master's Degree
  • Specialist Master's Degree
  • Master's Executive
  • Executive Course

Research Doctorates

  • Visual and Media Studies
  • Communication, Markets and Society

Educational laboratories

University Workshops – Second Semester

Orientation and future students

  • Open Day
  • IULM for future students
  • Student support services
  • IULM for Schools and Teachers
  • Diversamente Office

enrolments

  • Bachelor programs
  • Master's Degree Courses
  • Master
  • Enrolment for international students

FEES

  • Fees and contributions
  • Electronic payments

Economic benefits

  • University Scholarships
  • Regional Scholarships
  • Scholarships for foreigners
  • Accommodation facilities
  • Facilities catering
  • Graduates and calls for tenders

Student support services

  • Peer to Peer Tutoring
  • Psychological counseling
  • Service desk - Freshmen
  • Seminars
  • Diversamente Office

Opportunities for students

  • Badge of Honour
  • Service desk - Freshmen
  • Student support services
  • Inclusive Didactics
  • Conventions
  • Find accommodation
  • Living in Milan
  • Calls, Opportunities and Contests for Students
  • ALIULM - Associazione Laureati IULM

Library

  • Online catalog
  • Databases

Campus

  • Residence Santander and Cascina Moncucco
  • Catering
  • Art in IULM
  • IULM Food Academy
  • IULM Fitness Center
  • IULM Store
  • Holy Mass
  • Gallery

Student Organs

  • Student Representation
  • Consiglio degli studenti
  • CNSU

Living in IULM

  • IULM Radio
  • Young writers
  • IULM Sport
  • IULM choir
  • Collaborate with the University

Career Service

  • Internship Italy
  • Internship abroad
  • Internship/workshop regulations
  • Career Service

Departments

  • Department of Business
  • Department of Communication
  • Department of Humanities Studies

Research tools

  • Regolamenti

Research projects

  • Departmental Search
  • Third-party and competitive search
  • Special Projects of the University

Research centres

  • Behavior & Brain Lab
  • Cecoms
  • Center for International Marketing & Sales Communication (CIMASC)
  • Centre for Employee Relations & Communication - CERC
  • Cestour
  • Eumeplat

List of Publications

  • List of Publications

Research Doctorates

  • IULM AI Lab

International training offer

  • Dual Degree Bachelor Programs
  • Dual Degree Master's Degrees
  • Master's Degree and Executive Education
  • IULM International Week
  • IULM Flow
  • Single Courses in foreign languages

International students

  • Enrolment of International students
  • Incoming Students
  • Useful information

Global Engagement

  • IULM Flow
  • Global Projects
  • Youman Platform

Teacher and staff mobility

  • ERASMUS: Teacher mobility
  • Fulbright Program
  • Erasmus Staff Training

Study abroad

  • Erasmus programme
  • Other mobility programmes
  • Dual Degree

Internship abroad

  • Erasmus programme for traineeships
  • Internship abroad

Relations with companies

  • Events with companies
  • Projects
  • MondoIULM Association

Opportunities for companies

  • Special Projects and Partnerships

News

  • News & Events
  • News Archive
  • Events Calendar
IULM
registration registration myiulm
  • eng
    • ita
  • IULM
    • Who we are
      • History and mission
      • Organization
      • Statutes and regulations
      • Strategic plan
      • Quality policy
      • IULM for sustainable development
    • ATHENAEUM
      • Faculty
      • Departments
      • Teachers and other academic staff
      • IULM Communication School
    • IULM network
      • IULM World
      • Partnerships
    • Acknowledgements
      • Honorary degrees
      • Master ad honorem
      • Teacher awards
      • Student Awards
    • Recruitment
      • Recruitment Teachers
      • Research Grants
      • ASN
  • Academic Programmes
    • Bachelor programs
      • Arts and Cultural Events
      • Communication, Media and Advertising
      • Corporate Communication and Public Relations
      • Fashion and creative industries
      • Languages, Culture and Digital Communication
      • Mediation, Interpreting and Intercultural Communication
      • Tourism, Management and Culture
    • Master's Degree Courses
      • Art, Valorization Strategies and the Market - Dual Degree
      • Artificial Intelligence for Business and Society
      • Fashion Communication and Luxury Strategies
      • Hospitality and Tourism Management - Dual Degree
      • Marketing, Consumer Behaviour and Communication
      • Strategic Communication
      • Television, Cinema and New Media
      • Translation, interpreting and digital communication
    • Master & executive education
      • University Master's Degree
      • Specialist Master's Degree
      • Master's Executive
      • Executive Course
    • Research Doctorates
      • Visual and Media Studies
      • Communication, Markets and Society
    • Educational laboratories
    • University Workshops – Second Semester
  • Orientation and future students
    • Orientation and future students
      • Open Day
      • IULM for future students
      • Student support services
      • IULM for Schools and Teachers
      • Diversamente Office
    • enrolments
      • Bachelor programs
      • Master's Degree Courses
      • Master
      • Enrolment for international students
    • FEES
      • Fees and contributions
      • Electronic payments
    • Economic benefits
      • University Scholarships
      • Regional Scholarships
      • Scholarships for foreigners
      • Accommodation facilities
      • Facilities catering
      • Graduates and calls for tenders
  • Life in IULM
    • Student support services
      • Peer to Peer Tutoring
      • Psychological counseling
      • Service desk - Freshmen
      • Seminars
      • Diversamente Office
    • Opportunities for students
      • Badge of Honour
      • Service desk - Freshmen
      • Student support services
      • Inclusive Didactics
      • Conventions
      • Find accommodation
      • Living in Milan
      • Calls, Opportunities and Contests for Students
      • ALIULM - Associazione Laureati IULM
    • Library
      • Online catalog
      • Databases
    • Campus
      • Residence Santander and Cascina Moncucco
      • Catering
      • Art in IULM
      • IULM Food Academy
      • IULM Fitness Center
      • IULM Store
      • Holy Mass
      • Gallery
    • Student Organs
      • Student Representation
      • Student Council
      • CNSU
    • Living in IULM
      • IULM Radio
      • Young writers
      • IULM Sport
      • University Theatre Center CUT
      • IULM choir
      • Collaborate with the University
    • Career Service
      • Internship Italy
      • Internship abroad
      • Internship/workshop regulations
      • Career Service
  • Research
    • Departments
      • Department of Business
      • Department of Communication
      • Department of Humanities Studies
    • Research projects
      • Departmental Search
      • Third-party and competitive search
      • Special Projects of the University
    • Research centres
      • Behavior & Brain Lab
      • Cecoms
      • Center for International Marketing & Sales Communication (CIMASC)
      • Centre for Employee Relations & Communication - CERC
      • Cestour
      • Eumeplat
    • List of Publications
      • List of Publications
    • Research Doctorates
      • IULM AI Lab
    • Research tools
      • Regolamenti
  • International
    • International training offer
      • Dual Degree Bachelor Programs
      • Dual Degree Master's Degrees
      • Master's Degree and Executive Education
      • IULM International Week
      • IULM Flow
      • Single Courses in foreign languages
    • International students
      • Enrolment of International students
      • Incoming Students
      • Useful information
    • Global Engagement
      • IULM Flow
      • Global Projects
      • Youman Platform
    • Study abroad
      • Erasmus programme
      • Other mobility programmes
      • Dual Degree
    • Internship abroad
      • Erasmus programme for traineeships
      • Internship abroad
    • Teacher and staff mobility
      • ERASMUS: Teacher mobility
      • Fulbright Program
      • Erasmus Staff Training
  • Companies
    • Relations with companies
      • Events with companies
      • Projects
      • MondoIULM Association
    • Opportunities for companies
      • Special Projects and Partnerships
  • NEWS
    • News
      • News & Events
      • News Archive
      • Events Calendar
Magazine
myiulm
  1. HOME
  2. Academic Programmes
  3. Master & executive education
  4. Master's Executive
  5. Neuromarketing, Consumer Neuroscience and Market Research
  6. Cost and enrolment
  • Presentation
  • Programme
  • Master Experience
  • Cost and enrolment


Costs

Enrolment fee for Italian students: € 5.500,00 + VAT
pre-enrollment fee € 134,20 (deductible from the 1st installment)

I installment € 1.365,80 upon enrollment
II installment € 1.500,00 by September 15, 2025
III installment € 1.855,00 by November 15, 2025
IV installment € 1.855,00 by January 15, 2026

Enrolment fee for International students : € 8.052,00
pre-enrollment fee €134,20 (deductible from the 1st installment)

I installment € 1.365,80 upon enrollment
II installment € 1.500,00 by September 15, 2025
III installment € 2.526,00 by November 15, 2025
IV installment € 2.526,00 by January 15, 2026

Late payment fees
Late payment of university installments are charged a late payment fee of € 75,00.


SINGLE MODULES

Individual modules of the master's program can be purchased.

MODULE 1: Consumer Neuroscience and Brain Functioning: 1.000 € + VAT
MODULE 2: Marketing and Communication Fundamentals: 700 € + VAT
MODULE 3: Exponential and Emotional Marketing: 660 € + VAT
MODULE 4: Neuromarketing Tools: 700 €+ VAT
MODULE 5: Neuromarketing Research Methodology: 660 € + VAT
MODULE 6: Neuroeconomics and Neurobranding: 660 € + VAT
MODULE 7: Neuromarketing applied to digital experience: 660 € + VAT
MODULE 8: Neuromarketing applied to advertising and packaging: 660 € + VAT
MODULE 9: Neuroretail: 660 € + VAT
MODULE 10: From BIG DATA to Consumer Neuroscience: 640 € + VAT


FINANCING

Financing

IULM University together with Banca Popolare di Sondrio supports high-level specialized training with specific financing formulas and subsidized loans.

For any information, interested parties can go to the on-campus bank counter or, alternatively, contact the bank by phone at 02.8188861 or write an e-mail to [email protected].

Financial Aid

For enrollees from the same company

The enrollment of multiple participants from the same company provides the following benefits:
- 10% on the second enrollee
- 15% on the third enrollee
- 20% on the fourth and subsequent enrollees

Enrolment procedure

Admission application

Application can only be made online at:

http://servizionline.iulm.it/

> If you are an IULM student, enter your user name and password to access your personal page; enter the secretarial section and select Admission Test/pre-enrollment.

> If you are a student from another university, proceed with registration and access your personal page; enter the secretarial section and select Admission Test/pre-enrollment.


From your personal page you have to:
  1. indicate the Master's degree chosen (you may submit multiple applications for different courses)
  2. enter the following documents in pdf format: (excluding students from IULM degree programs)
  • valid identity document (ID card, passport, driver's license)
  • tax code, if not already present on the identity document (only for Italian citizens)
  • degree/enrollment certificate with exams taken (optional)
  • curriculum vitae
  1. make the online payment via PagoPA or print out the pre-enrolment fee payment notice. PLEASE NOTE: The payment notice that is generated at the end of the pre-enrolment process (amounting to 134.20 euros) is in the name of the participant, so the invoice will be issued in the name of the candidate. Only in the case of TOTAL payment by the company, we ask that you do not proceed with this payment and that you notify [email protected] and [email protected] of your willingness to pay in full on behalf of the company once the pre-enrolment process has been completed.
Your application for admission is confirmed only after verification by the banking institute that you have paid the pre-enrolment fee of €134.20 deductible from the first installment of tuition fees, in case of confirmation of enrollment, and after verification of the documents uploaded during pre-enrollment.

The fee is non-refundable if admission/registration is unconfirmed.


PLEASE NOTE:
This procedure is the same for enrollment from individuals as well as for corporate and VAT-registered enrollment.

In the case of corporate/VAT-registered enrolment, it is necessary to send, at the end of the online procedure, an email to [email protected] confirming the type of enrollment. More information can be found at this link.

Selections
Once the documents have been received, and after an initial verification of them, the secretarial area contacts the candidates to schedule a selection interview with the Master's coordinator aimed at assessing the candidates' motivation and personal aptitudes.

Selection interviews

April selection interviews will be held on:

- April 14th at 5:00-6:00 pm
- April 20th at 3:00 - 4:00 pm

selection results will be announced on Thursday, April 28th.

May selection interviews will be held on:

- May 10th from 12:00 noon

- May 31st from 3:00 p.m

selection results will be announced on May 31st.

June selection interviews will be held on:

- June 15th from 5:00 pm 

- June 22nd from 9:30 am

selection results will be communicated at the end of the month.

July selection interviews will be held on:

- July 5th from 10:30 a.m

- July18th from 10:30 a.m

selection results will be announced at the end of the month.

August selection interviews will be held on:

- August 1st from 10:30 a.m

- August 25th from 10:30 a.m

selection results will be announced at the end of the month.

September selection interviews will be held on:

- September12th from 10:30 a.m

selection results will be announced at the end of the month.


REGISTRATION FOR INDIVIDUALS

If successful, the candidate may proceed with enrolment in the Master's program. He/she will be contacted by the admission office to receive all documents instructions in order to finalize his/her enrolment.
The first instalment must be paid upon matriculation/enrolment, subsequent instalments will be paid according to the terms and deadlines available on the Master's webpage.

Each instalment must be paid through the PagoPA notice that can be downloaded directly from the personal page of the online admission services, it contains the necessary information for payment at banks or qualified institutions, otherwise it is possible to proceed directly to online payment.

For more information: Instructions or contact [email protected] - 02 891412330/2311

REGISTRATION FOR COMPANIES AND VAT

The payment notice of €134.20 generated at the end of the pre-enrolment process is in the name of the participant, therefore the invoice will be issued in the name of the participant.
Only in the event of TOTAL payment by the company, it is requested not to proceed with this payment and to notify [email protected] and [email protected] of the intention to pay in full in the name of the company, once the pre-enrolment process has been completed

If successful, the candidate may proceed with enrolment in the Master's program.

IULM Communication School offers the opportunity for professionals and companies to enrol their employees in a Specialized or Executive Master's program, highly specialized training paths to update and gain new specific skills. The pre-enrolment fee must be paid by the participant through the PagoPA notice downloadable at the end of the online pre-enrolment process. The remaining amount can be paid either by the participant himself or by the company. In both cases, an invoice will be issued.

For more information: [email protected] - 02 891412330/2311

 

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